The Manager of Travel Trade & Business Partnerships is responsible for developing and strengthening relationships between Northwest Territories Tourism (NWTT) and domestic and international travel trade partners, including tour operators, wholesalers, and travel agents. This role focuses on increasing awareness and inclusion of NWT tourism experiences within global travel programs.
Key responsibilities include representing the Northwest Territories at trade shows and sales missions, coordinating familiarization (FAM) tours, delivering training and destination updates to travel partners, and collaborating with Destination Canada and other partners to enhance the NWT’s presence in key markets. The Manager of Travel Trade also works closely with the Marketing Director to ensure trade activities align with NWTT’s overall promotional strategy and contribute to increased visitation to the territory.
Key responsibilities include representing the Northwest Territories at trade shows and sales missions, coordinating familiarization (FAM) tours, delivering training and destination updates to travel partners, and collaborating with Destination Canada and other partners to enhance the NWT’s presence in key markets. The Manager of Travel Trade also works closely with the Marketing Director to ensure trade activities align with NWTT’s overall promotional strategy and contribute to increased visitation to the territory.