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Northwest Territories Tourism is a unique organization in Canada. NWT Tourism is both the Destination Marketing Organization for the Northwest Territories, through funding agreements with the Government of the NWT, and the advocacy organization for the tourism industry in the territory.

The volunteer Board of Directors who govern the organization consists of elected directors who represent tourism businesses working directly in the NWT, and appointed directors who represent seven Indigenous Governments in the NWT. Approximately half of the Board of Directors is elected from the membership, and half is appointed.

The board and organizational structure recognizes that inherent in the tourism product offerings in the Northwest Territories are the unique Indigenous communities and their citizens, whose cultures, languages, and traditions form an integral part of authentic experiences for the visitors our territory hosts.